Social Media Followers Online Marketing

6 Ways To Get More People To Follow You On Social Media

When it comes to online marketing for lawyers and law firms, social media is one of your most powerful tools. If you own, run, or simply manage the marketing for a law firm, you need to be aware of social media best practices.

One of the most important things when it comes to social media marketing is gaining followers. The more followers you have, the more people who will see your content, and the more exposure you will have. However, getting more followers can be difficult at the best of times.

This is why we’ve put together a list of our top 6 ways to get more social media followers for your law firm. What are you waiting for – get started now!

  1. Post Content That’s Relevant

If you’re serious about getting as many people following your law firm’s social media pages as possible, then you need to think carefully about the type of content you post. Make sure that it’s relevant, that it’s interesting, and that it encourages people to react or engage with you.

  1. Think Carefully About How You Engage With People

The key to social media success is presenting yourself in a way that draws people in. Instead of being a boring old law firm page, show people the human behind the page. Sympathise with their problems, answer their questions, and do your best to help people wherever you can.

  1. Run A Competition

Social media competitions and giveaways are great ways to increase the number of followers you have. A popular way to gain followers is to offer the chance of winning a prize to people who like and share your page (on Facebook) or Retweet (on Twitter). This will dramatically increase your exposure, and should result in more followers.

  1. Use Visual Posts

As the old saying goes, “A picture is worth a thousand words”. This is truer than ever in the modern world. People have less time to waste than ever before, which means that they are less likely to stop and read a long, written social media post – no matter how good it is. Focus on visual content, and you should see the number of followers you have increase rapidly!

  1. Use Paid Advertising

One of the best uses of paid social media advertising for law firms is page promotion. In many cases, this is a great way to gain more followers and increase your exposure.

  1. Proofread!

Nothing turns people off more than poorly written social media posts. Make sure that you proofread everything before you post it, otherwise you will find it hard to retain page followers.

Final Word

Social media is the key to online business success. If you run or manage a law firm, then you need to make sure that you’re getting the most out of your social media pages. The above tips should help you gain more followers, increasing your reach and therefore increasing your brand exposure.